This poster was created to promote the versatility of font. The challenge of this project came from the restriction to use only the letterforms of one font family. No shapes or images could be used, and only one accent color was permitted.
The success of this piece lies in the details. The font name itself was specifically placed at the edge of legibility and form. The rings of letters ripple throughout the page from a distance, yet are intricate enough to encourage a closer look.
The growth of this poster developed through trial and error. Adding until the details were too heavy, then removing until there was equilibrium between viewing distances.